Author: Jennifer Adams

About Jennifer Adams

Jennifer serves as head of Global Collaboration Markets for Plantronics. In this role she directs strategic marketing for enterprise business products and solutions globally, including traditional office headset solutions, and unified communications and collaboration solutions. She also manages the Alliance Marketing team which works with the company’s major strategic alliance partners. Additionally, Jennifer leads research efforts pertaining to user segmentation and understanding how shifts in enterprise communications impacts end users as it applies to technology adoption and consumption across work styles.

The High Cost of a One Size Fits All Technology Approach

Several years ago, I witnessed a Microsoft unified communications (UC) deployment at a large engineering firm in the Midwest. The plan was to rollout the new UC solution to the entire company headquarters consisting of several buildings and over 3,000 people and slowly phase out usage of the desk phones in the coming months. As … Continue reading The High Cost of a One Size Fits All Technology Approach »

Plantronics and Cisco Jabber: Building Better Meetings

As I’ve pointed out before, people are joining more meetings virtually now than ever before.  It’s probably no surprise that our research found that more than 60 percent of meetings today include at least one remote user. At Plantronics, our goal is to help make any virtual meeting feel natural, as if everyone is sitting around … Continue reading Plantronics and Cisco Jabber: Building Better Meetings »

Only 2% of the world feels they aren’t in enough meetings

“There’s no such thing as a one-hour meeting—unless there’s only one participant.” Meetings are a fact of life for any business. It’s where teams unify vision, disseminate information, assess progress and so on. Ironically, really successful meetings result in more work for all parties, which leads of course to more meetings and so the cycle … Continue reading Only 2% of the world feels they aren’t in enough meetings »

Building better meetings with Plantronics and Skype for Business

From four walls to no walls, people can now participate in meetings from anywhere. As virtual meetings grow, so does the importance of collaboration technology. While we can’t promise to prevent almost 20% of people from taking meetings in restrooms, we can ensure those who don’t portray and experience the levels of efficiency and professionalism … Continue reading Building better meetings with Plantronics and Skype for Business »